Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products
SKU: 89949620832

Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products

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Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming ProductsHooked. . , . Hooked. On The Hook. How To Create Habit Forming Products , , , . , '': , . , , , , , , . ' . , '. SPECIFICATIONS: Author: Nir Eyal Language: Russian Number of pages: 272 pst Format: Paperback Size:5 () A5 (Standard) Weight: 300 g ISBN: Does not apply

Hooked. На крючке. Как создавать продукты, формирующие привычки. Hooked. On The Hook. How To Create Habit-Forming Products

Книга рассказывает о том, как, совершенствуя свои продукты, сделать их незаменимыми. Опираясь на результаты многолетних исследований и большой практический опыт, Нир Эяль и Райан Хувер описали модель 'крючка': четырехэтапного процесса, который успешные компании используют для формирования потребительских привычек.

Прочитав эту книгу, вы освоите базовые принципы, лежащие в основе множества вызывающих привыкание вещей, которыми мы пользуемся ежедневно, а значит, сможете создавать продукты нового поколения, способные завоевать настоящую любовь потребителей.

Ранее книга издавалась под названием 'Покупатель на крючке. Руководство по созданию продуктов, формирующих привычки'.

SPECIFICATIONS:

Author:Nir Eyal - Нир Эяль

Language:Russian/Русский

Number of pages:272 pst

Format:Paperback

Size:А5 (Стандарт) / A5 (Standard)

Weight:300 g

ISBN:Does not apply

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SKU: 89949620832

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4.5 ★★★★★
Based on 801 reviews
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Product Reviews
C
Verified Purchase
Christopher
Omaha, US
★★★★★ 5
Slip-on ready and great quality
Size: 9, Color: Black
These shoes were stuff for the first half hour but then feel great. Well worth the chance and money. Great quality and slip-on easy
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 22, 2026
D
Verified Purchase
Derek Preston
Whiting, US
★★★★★ 5
Great buy
Size: 11, Color: Tan
Great fit comfortable look good
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on May 12, 2026
M
Verified Purchase
mike t.
Port Orchard, US
★★★★★ 5
Great shoes
Size: 14 Wide, Color: Black
My shoes look good and feel good and now I’m going to purchase the brown pair I saw
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 24, 2026
N
Verified Purchase
Nicholas D. Clark
Boise, US
★★★★★ 4
Don’t buy for restaurant industry
Size: 10.5, Color: Black, Size: 10.5, Color: Black
Good looking shoes, fairly comfortable and good value based on the description shared, so I don’t feel it’s fair to rate them lower than 4 stars. I had high hopes for them based on previous reviews from others saying they wore them in the food and beverage industry that mentioned their quality and durability, however I strongly recommend looking elsewhere if you do. I purchased these to wear working in a full service upscale restaurant and in less than two months have managed to have torn the material on the middle exterior section and the bottoms of the shoes are already completely worn down. Good design, but the durability needs to be improved if they’re to hold up for that industry.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on July 18, 2025
D
Verified Purchase
Damon Richards
Battle Creek, US
★★★★★ 1
DO NOT BUY (lasted less than 7 months)
Size: 11, Color: Black, Size: 11, Color: Black
I bought these for work as a bartender in August of 2025. By December, the tops were scuffed, frayed, and peeling beyond repair, and by February, the soles were coming off. I’ve never had a pair of shoes with such low quality.
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 11, 2026

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