Hit Makers
SKU: 55237447356

Hit Makers

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Hit MakersBy: Derek Thompson From the #1 New York Times bestselling co author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hitfrom films and music to art and design. Enthrallingfull of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off." Adam Grant Nothing goes viral. If you think a popular movie, song, or app came out of nowhere to become

By: Derek Thompson     
From the #1 New York Times bestselling co-author of Abundance comes a groundbreaking and entertaining investigation into what makes a hit a hit–from films and music to art and design.

“Enthralling—full of 'aha' moments about why some ideas soar and others never get off the ground. This book picks up where The Tipping Point left off
." —Adam Grant

Nothing “goes viral.” If you think a popular movie, song, or app came out of nowhere to become a word-of-mouth success in today’s crowded media environment, you’re missing the real story. Each blockbuster has a secret history—of power, influence, dark broadcasters, and passionate cults that turn some new products into cultural phenomena. Even the most brilliant ideas wither in obscurity if they fail to connect with the right network, and the consumers that matter most aren't the early adopters, but rather their friends, followers, and imitators—the audience of your audience.

In his groundbreaking investigation, Atlantic senior editor Derek Thompson uncovers the hidden psychology of why we like what we like and reveals the economics of cultural markets that invisibly shape our lives. Shattering the sentimental myths of hit-making that dominate pop culture and business, Thompson shows quality is insufficient for success, nobody has "good taste," and some of the most popular products in history were one bad break away from utter failure. It may be a new world, but there are some enduring truths to what audiences and consumers want. People love a familiar surprise: a product that is bold, yet sneakily recognizable.

Every business, every artist, every person looking to promote themselves and their work wants to know what makes some works so successful while others disappear. Hit Makers is a magical mystery tour through the last century of pop culture blockbusters and the most valuable currency of the twenty-first century—people’s attention.

From the dawn of impressionist art to the future of Facebook, from small Etsy designers to the origin of Star Wars, Derek Thompson leaves no pet rock unturned to tell the fascinating story of how culture happens and why things become popular.

In Hit Makers, Derek Thompson investigates:
* What Taylor Swift, the printing press, and the laugh track have in common
* The secret link between ESPN's sticky programming and the The Weeknd's catchy choruses
* How advertising critics predicted Donald Trump
* The 5th grader who accidentally launched "Rock Around the Clock," the biggest hit in rock and roll history
* How Barack Obama and his speechwriters think of themselves as songwriters
* How Disney conquered the world—but the future of hits belongs to savvy amateurs and individuals
* The French collector who accidentally created the Impressionist canon
* Quantitative evidence that the biggest music hits aren’t always the best
* Why almost all Hollywood blockbusters are sequels, reboots, and adaptations
* Why one year--1991--is responsible for the way pop music sounds today
* Why another year --1932--created the business model of film
* How data scientists proved that “going viral” is a myth
* How 19th century immigration patterns explain the most heard song in the Western Hemisphere
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SKU: 55237447356

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john draudt
Draper, US
★★★★★ 5
nice chair for the money
This is a great chair for those not wanting to spend a lot of money and well built and sturdy. I don't do gaming so I'm looking at it as a computer chair so that's what my review will focus on. I had no trouble putting it together as it has a nice instruction book and not a one page print out like most China made products. Also the enclosed Allan wrench with a handle was someone's smart idea. It looks good (I also bought it since it was red) it's comfortable and fit's my needs but I can't comment on the durability factor as I have it for just a few days but I have no complaints for the price I paid at this time.
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Reviewed in the United States on November 19, 2024
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Aaron.K
Draper, US
★★★★★ 5
I Recommend!
very comfortable chair ive had it for a while now, it starts to get a faint creaking noise, but nothing unbearable. the cushions are firm yet comfortable at the same time. its not too big of a chair, fits great in my room. for the price , its pretty good quality, same could be said for its reclining, depending on how you set the tension of the reclining, the chair can be reclined with ease, or tight. this chair was easy to use and to set up. I very much recommend.
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Reviewed in the United States on September 13, 2025
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Trisha Randall
Pawtucket, US
★★★★★ 5
Great chair at a great price point.
This item was easy to put together, it was comfortable and visually stunning to look at. My toddlers are able to climb in and out as the chair remains stable. It’s simple to recline, and does so smoothly. The quality is great especially for the price point
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Reviewed in the United States on July 7, 2025
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Wafaa
Fort Morgan, US
★★★★★ 4
I would by again!
Good and lasted for over a year. A good quality product.
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Reviewed in the United States on April 11, 2026
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Richard Conner
Lowell, US
★★★★★ 5
I'll Take Three!
I recently purchased the DUMOS Ergonomic Computer Gaming Chair, and I couldn't be happier with my decision! This chair combines comfort, style, and affordability in a way that truly exceeded my expectations. The PU leather lumbar support provides excellent comfort and proper posture, making long gaming or work sessions much more enjoyable. What really surprised me was the fantastic price—so good that I ended up buying three! I chose two in striking red and one in sleek blue for each person's room, and they all look fantastic. The build quality feels sturdy and durable, and the ergonomic design has already made a noticeable difference in my comfort levels. If you're looking for a stylish, comfortable, and budget-friendly gaming or office chair, I highly recommend the DUMOS Ergonomic Chair. It’s a great investment in your comfort and style!
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Reviewed in the United States on October 19, 2025

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