SKU: 86758807558

Aveda Be Curly Intensive Masque 200ml

Sale price$79.20 Regular price$88.00
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Description

Aveda Be Curly Intensive Masque 200mlThe Aveda Be Curly Intensive Masque 200ml is a 97% naturally derived, vegan friendly treatment that delivers a concentrated surge of moisture to parched curls and coils. This rich, buttery masque is meticulously crafted to improve the appearance of curls with every use, utilizing Avedas iconic wheat protein and organic aloe blend. This specific combination expands when hair is wet and retracts when hair is dry, helping to lock in curl or wave patterns

The Aveda Be Curly™ Intensive Masque 200ml is a 97% naturally derived, vegan-friendly treatment that delivers a concentrated surge of moisture to parched curls and coils. This rich, buttery masque is meticulously crafted to improve the appearance of curls with every use, utilizing Aveda’s iconic wheat protein and organic aloe blend. This specific combination expands when hair is wet and retracts when hair is dry, helping to lock in curl or wave patterns while preventing the "fuzz" associated with dehydration.

The formula is enriched with certified organic babassu oil and shea butter, which provide a decadent protective barrier to seal the cuticle and lock in moisture. Unlike many deep conditioners that can leave curls feeling heavy or "greasy," the Be Curly™ Intensive Masque focuses on weightless elasticity. It works by filling in the porous gaps often found in textured hair, resulting in curls that are 2x shinier and significantly more defined. This 200ml jar is an essential weekly ritual for anyone looking to maintain salon-quality texture at home.

Benefits

  • Intensive Frizz Control: Dramatically reduces frizz and unwanted volume by sealing the hair cuticle and locking out humidity.
  • Curl Definition: Uses a plant-based protein blend to enhance natural curl patterns, providing bounce and spring without stiffness.
  • Deep Hydration: Infuses the hair with babassu oil and shea butter to replenish essential moisture lost to heat styling and environmental stress.
  • Strengthens & Protects: Reinforces the hair fiber to prevent breakage during detangling, a common challenge for those with tight coils.
  • Mirror-Like Shine: Clinically proven to increase shine, making multi-dimensional colour and highlights appear more vibrant.
  • 97% Naturally Derived: Formulated with pure plant, non-petroleum mineral, and water sources for a clean beauty experience.
  • Pure-Fume™ Aroma: Leaves hair delicately scented with a refreshing citrus blend of certified organic lemon, bergamot, and orange.

Ideal For

  • Curly & Coily Textures: Specifically balanced for hair patterns from 2A through 4C that require extra moisture and structural support.
  • Frizz-Prone Hair: A must-have for individuals living in humid Australian regions who struggle to maintain curl integrity throughout the day.
  • Dry or Chemically Treated Curls: Ideal for hair that has been weakened by colour services or heat tools and needs a protein-moisture balance.
  • Detangling Hero: Perfect for those who experience significant knotting and need a product with exceptional "slip."

Why you'll love it
You’ll love this masque because it provides the "wow" factor of a professional curl-defining service in the comfort of your own shower. At AMR Beauty, we know that managing textured hair can be time-consuming; this treatment makes the process effortless by providing instant detangling and softness. You will love how your curls feel plush and touchable rather than "coated" or heavy. The refreshing citrus scent provides a spa-like feel, while the concentrated formula ensures that a little goes a long way, giving your curls the luxury treatment they deserve every week.

Final word
Don't settle for undefined, frizzy curls. The Aveda Be Curly™ Intensive Masque 200ml offers a sophisticated, plant-powered solution that respects the biological complexity of textured hair. By integrating this intensive treatment into your routine, you are choosing a future of resilience, high-definition bounce, and unparalleled shine for your curls.

Shipping Notes
  • Free Standard Shipping on $100+ Orders to the USA.
  • Except Preorder products are shipped in 48 hours.
  • Delivery to the USA:
  1. Standard Shipping : 3-10 business days
  • If time is of the essence, please consider selecting expedited delivery for faster service.
Exchange/Return Notes
  • We offer a 30-day return/exchange service after receiving.
  • Final sale items are not eligible for returns or exchanges.
  • To process your return/exchange, please contact us at [email protected]
  • Please click here for more details>>> Return & Exchange Policy
SKU: 86758807558

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Elisa
Lexington, US
★★★★★ 3
Sadly, DNF
Format: Kindle
I read this thru KU. I LOVED the synopsis. And then I began reading... and it was a DNF at 68% after picking it up and putting it down several times because I really loved the main female character. *****SPOILERS***** Pros: The world is unique, intriguing and fun. The primary female character is bad-a** but not a b*tech or a mary sue. The primary female has depth. I really want to know what happens to her even tho it's been weeks and I don't remember her name. The villains to the point I read are pretty good -- an ever present threat of mysterious and possibly many culprits. Cons: Way, way too many points of view. I stopped counting at 7. It's the prime reason why I don't care about most of the characters or remember their names even when I like them. There's just too many points of view so almost none of the characters have enough book space for the author to properly develop them. This literally killed the book for me. Actually it killed my desire to read. For weeks. The main male is more villain than hero. He agreed to marry the main female then locks her up & eschews her for her sister, all while bad mouthing her as unfit to rule when he never spent any time with her getting to know her. He is actually unfit to rule as he is blind to the woes of his own kingdom and starts off a peace mission to secure a ceasefire through marriage by murdering an inn full of people in her country for no real reason. Plus, he constantly makes promises he does not keep. And it's gross of him to pine for the sister behind the main female's back. ***** As much as I really wanted to see what happened to the main female character, it wasn't enough for me to keep trying to slog thru this book. There was a lot of potential here that just fell short. Hence, 3 stars.
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Reviewed in the United States on June 19, 2021
M
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MaryBeth K
Bozeman, US
★★★★★ 5
Fae Courts with High Intrigue
Format: Kindle
This book is one that just builds and builds and then surprises you to no end. You may think you know the villains and then you are jolted in another direction. Princess Reyna is a real gem, strong of character, a fierce fighter, and loyal to her family and kingdom. Just when you think she and Lorcan, well you know, the plot is flipped. Can't wait to see where this goes in book two.
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Reviewed in the United States on July 7, 2023
K
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Kindle Customer Maureen
Cuba, US
★★★★★ 4
Slow, sorry but good
Format: Kindle
This was a slow moving book. Lots of character pov chapters, lots of superfluous descriptions and endless courtly appearances stalled this book to start. Once you get into the heart of the story, it takes off. Before you know it the book is done. My favorite character is Reyna. She is so strong. She is true to herself. She gets into a lot of trouble with her headstrong ways but it's entertaining. I have high hopes for Lorcan. He is honorable to a fault. Thane had turned out to be better than I thought but i still don't like him. Eislin is useless. Great plot twists at the end. I'm looking forward too book 2.
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Reviewed in the United States on June 6, 2020
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Faifre6
Dallas, US
★★★★★ 5
Very detailed! Beautiful world building! Strong Heroine!
Format: Kindle
Starts off a little slow and confusing with different POV’s, but starts to all come together towards the middle to make an elaborate plot line and makes it all worth it. Beautiful world building and attention to detail as well as great writing. The cliffhanger was gut wrenching! Can’t wait for the next book!
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Reviewed in the United States on March 4, 2020
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Isabelle
Pawtucket, US
★★★★★ 4
Interesting
Format: Kindle
This was a very captivating book once you got into it thoroughly. But the third person perspective was a bit hard to get used to. But as you got into it and followed the different characters, it was interesting and filled with intrigue, conflict and forbidden love. I can’t wait to read the next one and to complete the series.
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Reviewed in the United States on November 12, 2022

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