You Win in the Locker Room First: The 7 C's to Build a Winning Team in Business, Sports, and Life
SKU: 82625223241

You Win in the Locker Room First: The 7 C's to Build a Winning Team in Business, Sports, and Life

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You Win in the Locker Room First: The 7 C's to Build a Winning Team in Business, Sports, and LifeNFL head coach Mike Smith lead one of the most remarkable turnarounds in NFL history. In the season prior to his arrival in 2008, the Atlanta Falcons had a 4 12 record and the franchise had never before achieved back to back winning seasons. Under Smith's leadership, the Falcons earned an 11 5 record in his first season and would go on to become perennial playoff and Super Bowl contenders earning Smith AP Coach of year in 2008 and voted Coach of Year

NFL head coach Mike Smith lead one of the most remarkable turnarounds in NFL history. In the season prior to his arrival in 2008, the Atlanta Falcons had a 4-12 record and the franchise had never before achieved back-to-back winning seasons. Under Smith's leadership, the Falcons earned an 11-5 record in his first season and would go on to become perennial playoff and Super Bowl contenders earning Smith AP Coach of year in 2008 and voted Coach of Year by his peers in 2008, 2010 and 2012.

You Win in the Locker Room First draws on the extraordinary experiences of Coach Mike Smith and Jon Gordon--consultant to numerous college and professional teams--to explore the seven powerful principles that any business, school, organization, or sports team can adopt to revitalize their organization.

Step by step, the authors outline a strategy for building a thriving organization and provide a practical framework that give leaders the tools they need to create a great culture, lead with the right mindset, create strong relationships, improve teamwork, execute at a higher level, and avoid the pitfalls that sabotage far too many leaders and organizations.

In addition to sharing what went right with the Falcons, Smith also transparently shares what went wrong his last two seasons and provides invaluable lessons leaders can take away from his victories, success, failures and mistakes.

Whether it's an executive leadership team of a Fortune 500 company, a sports team, an emergency room team, military team, or a school team successful leaders coach their team and develop, mentor, encourage, and guide them. This not only improves the team, it improves the leaders and their relationships, connections, and organization.

You Win in the Locker Room First offers a rare behind-the-scenes look at one of the most pressure packed leadership jobs on the planet and what leaders can learn from these experiences in order to build their own winning team.



Binding Type: Hardcover
Publisher: Wiley
Published: 09/21/2015
ISBN: 9781119157854
Pages: 176
Weight: 0.65lbs
Size: 8.60h x 5.50w x 0.80d
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SKU: 82625223241

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Ryan
Grantham, US
★★★★★ 3
Culinary grade matcha. Its okay for mixing in small amounts with other flavors to drink
Flavor Name: Culinary Matcha-3.53oz
I ordered this Matcha for the affordability. The matcha I’ve been drinking is more expensive and as I have been drinking more Matcha lately I wanted to try to get more for my money. Now, I don’t want to sound like a Matcha snob, but I really wasn’t happy with the quality or the taste of this Matcha. It was lower quality than I was expecting. First of all it’s a duller green color, which is just appearance I understand and I can overlook that, but it says something about the quality of the harvest. The taste, however, is much more bitter than I am accustomed to. Not an enjoyable clean Matcha flavor. I have found that it absolutely needs some sweetener and milk to make it passable and I’ve even mixed a little cocoa powder with it to mask the dusty flavor. That helps. Also, it is not ground very finely as other Matcha powders. I can feel the Matcha particulate in the tea when I drink it and it settles to the bottom of the cup very quickly. If you’re going to be cooking with Matcha, then this is fine. Or if you are going to be mixing it with milk and sweetener or other flavors, then this isn’t too bad. But if you like to enjoy the pure flavor of Matcha tea with nothing added to it then I would not recommend this one, it’s pretty harsh. Still, it is very affordable and it can get you through when money is tight.
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Reviewed in the United States on January 11, 2026
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Cerrah80
Carnegie, US
★★★★★ 5
Good matcha for drink making
Flavor Name: Culinary Matcha-3.53oz
We love using this with our matcha kit. It is tasty and blends well.
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Reviewed in the United States on April 20, 2026
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Melissa Porter
Boise, US
★★★★★ 5
Matcha Obsessed
Flavor Name: Culinary Matcha-3.53oz
This matcha blends well with fresh steeped purified water. It's brightness is fascinating and delicious. It's soothing. Follow the recommended amounts precisely.
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Reviewed in the United States on January 8, 2026
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Cate
Houston, US
★★★★★ 5
Great matcha
Flavor Name: Culinary Matcha-3.53oz
Robust, fine quality, lovely clean taste.
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Victoria Palmer
Omaha, US
★★★★★ 1
Not ver good!
Flavor Name: Culinary Matcha-3.53oz
Taste is like grass.
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Reviewed in the United States on December 27, 2025

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