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Description
North: Extracts From Visual Identities - HardcoverThe world is full of design companies, but none of them are like North. Formed in 1995 by Sean Perkins, the studio has always followed a highly individualistic path. This individualism manifests itself in many ways: most notably in the absence of a densely populated studio website; there are no hyperactive social media feeds; even the studio's name, derived from Perkins' origins in the unmetropolitan north of England, stands for frill free, plain
- The world is full of design companies, but none of them are like North. Formed in 1995 by Sean Perkins, the studio has always followed a highly individualistic path. This individualism manifests itself in many ways: most notably in the absence of a densely populated studio website; there are no hyperactive social media feeds; even the studio's name, derived from Perkins' origins in the unmetropolitan north of England, stands for frill-free, plain speaking, visual directness. It's almost as if North is a well-kept secret. Yet the group has a devoted worldwide following, and attracts myriad clients keen to hire them for their ability to produce memorable and carefully engineered visual identities.
- North's work is the product of sharp-brained research, high-end craft and precise visual expression. And as can be seen in the pages of this book, the studio's first monograph, the result is a rich crop of brand identities, packaging, exhibitions, books, posters and logos. It includes work for Tate, Southbank, Munch (Oslo), Co-op, Barbican, Samsung, Meta, Science Museum, The Royal Mint and M+ (Hong Kong). On the grounds that graphic design is required to 'speak for itself', the book dispenses with descriptive or biographical texts. Instead, the reader is engaged by more than 300 pages of articulate and eloquent visual expression, arranged in a rigorously planned mix of photography, typography, layout and colour.
Pages: 304
Published: 2024
Size (cm): 30 x 23
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4.6 ★★★★★
Based on 1806 reviews
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Product Reviews
★★★★★ 5
awesome
Format: Kindle
This was an excellent alternative version to the dc continuity- love it 😍 one of the best stories around - needs an animation movie
WAS THIS REVIEW HELPFUL?YesReportShare
Reviewed in the United States on April 4, 2025
★★★★★ 1
Subpar everything
Format: Hardcover
I read almost all the new Batman comics that come out...I haven't been this disappointed in a book in a LOOOOONG time. So boring. Bad art. Bad dialogue. Superficial/basic characters. No emotion. Half-baked Elseworlds universe (if you going to make some changes - make it worth it!). I could go on.
When it got to the "big twist" at the end, my eyes rolled so hard I got a headache.
I wish I didn't waste my money on this.
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Reviewed in the United States on July 28, 2023
★★★★★ 5
Better than the Chronicles
Format: Paperback
I hope DC keeps on publishing these omnibus series up to the silver age and also the softcover option.
I much prefer these new softcover editions over the older chronicles series for several reasons. These STGA softcovers are very big almost twice the stories compared to the chronicles and at a very affordable price. Actually a very good price. Also the paper is one hundred times better, I hated the chronicles' paper.
Amazon is wonderful too, they now deliver my comics to my house in Costa Rica in less than a couple of weeks, they always arrive before the scheduled time. Excellent service.
The only thing to complain is the reproduction. I consider that Marvel makes better efforts than DC to restore their GA stuff. The Cory Sedlemeier books like the Marvel Comics Golden Age omnibus look like they were drawn this morning. DC is usually quite cheaper and prefers not invest in that. So we get the same results as the old early 2000s Archives. I know today it is impossible to get original art pages of action comics 1-10 But I still think that compared to Marvel DC is very lazy and a skintflint when it comes to restoring their old books.
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Reviewed in the United States on July 28, 2018
★★★★★ 5
Fun!!!
Format: Kindle
Obviously dated but still lots of fun! From a cultural point of view, the art and storytelling were interesting. Certainly work a look!!!
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Reviewed in the United States on February 16, 2025
★★★★★ 4
Got it for my college class, it was a required text.
Format: Paperback
Got this book for one my college class, no joke this was a required text. But overall it was an okay read, only reason why I gave it a 4 out 5 is because I prefer to read books for enjoyment and interest, reading a book for class takes that away.
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Reviewed in the United States on August 13, 2025
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