Game Changer
SKU: 68717268042

Game Changer

Sale price$1752.75 Regular price$1947.50
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Description

Game ChangerIn their new book Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society, Jean Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures. To help you pick the right game and play it well, Izaret and Sinha have developed the Strategic Pricing Hexagon, a tool refined through years of

In their new book Game Changer: How Strategic Pricing Shapes Businesses, Markets, and Society, Jean-Manuel Izaret and Arnab Sinha simplify and clarify pricing strategy integrating its many frameworks and concepts into seven distinct pricing games, each with its own proven tools, rules, forces, and structures. To help you pick the right game and play it well, Izaret and Sinha have developed the Strategic Pricing Hexagon, a tool refined through years of testing, iteration, and adaptation. The Hexagon is your portal to a business world where stronger growth and better financial performance come from a set of strategic pricing decisions, not endless myopic quests for optimal prices.

But more than that, the Hexagon will change the way you think about and talk about pricing. The current conversation around pricing as expressed through economics textbooks, Excel spreadsheets, political discourse, and educated guesswork makes it easy to believe that pricing is nothing more than a technical, tactical and, for most people, boring game of numbers. Game Changer changes that conversation sharing stories and research that bring the Hexagon and its seven pricing games to life.

With research from BCGs Bruce Henderson Institute and real-world examples from the world's most influential companies, the authors and their colleagues at BCG define pricing strategy as a business leaders or business owners conscious decisions about how money flows in their market. They show how companies succeed in the long term when they focus on collaborative growth and value sharing with customers, not zero-sum value extraction from them.

Discover how you can create and implement a winning pricing strategy that changes the trajectory of your business, your market, and even society.

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SKU: 68717268042

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Mary
Cuba, US
★★★★★ 5
Perfect for my boyfriend!
Color: Black
My boyfriend has been wanting an organizer for all of his man things, and this was the perfect one! And super affordable! It’s very sleek and looks great on his night stand!
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Reviewed in the United States on January 6, 2026
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Jolene Riegle
Lake Worth, US
★★★★★ 4
Great gift
Color: Black
Functional and good for organizing
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Linda Hostler
Natrona Heights, US
★★★★★ 5
Good quality
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Very nice! Bought for husband..he appreciates it🙂
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Michael Daehn
New York, US
★★★★★ 5
Perfect Size
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I got this as keeper for my bedside items, glasses and remotes. Can also keep it on the bed or next to my easy chair when watching TV. Stores all my stuff in nice divided compact area. I like the brown leather look as well.
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Harry Jenkins
Birmingham, US
★★★★★ 5
Worth the expence!
Color: Brown
very basic, looks good! Functional!
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Reviewed in the United States on May 11, 2026

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